Author: Meena Rani K
• Wednesday, January 27th, 2010

Though war of words between the two main players appeared to abate last week, it has raised its head again. The verbal dual is far from over.

Bill Gates has expressed his views on the ‘complex’ issue. As expected, he has taken a realistic approach on the subject. He said, “The role of the Internet in every country has been very positive, letting people speak out in new ways. And fortunately the Chinese efforts to censor the Internet have been very limited. You know, it is easy to go around it.”

He drew parallels with censorship laws of Germany, where pro-Nazi statements are banned, while it is allowed in the US. “And so you have got to decide do you want to obey the laws of the countries you are in or not. If not, you may not end up doing business there,” Gates said.

A point to ponder for India is how this will affect the country. While some argue that India will be the eventual beneficiary, the arguments are not convincing enough. It is true that India’s laws on intellectual property and corporate governance are much superior to that of China. This may help India garner more attention from the search giant.

One drawback is the huge chasm in the number of internet users of both countries. India can never replace China in terms of market size and revenue. However, India scores well in mobile internet market.

Google realizing the potential has launched an SMS-based Google search. Information regarding train and flight timings to horoscopes and local business listings are available through this service. Also on offer is a voice-based mobile search from Google.

Whether Google remains in China or not, consumer is the ultimate winner.

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