• Friday, July 09th, 2010
Pragmatism seems to be Hyundai Motor India Ltd.’s (HMIL) chosen path of
approach for this year. This is evident in the growth designs that it has charted
out for itself. No flashy targets, no flamboyant proclamations, no seemingly
unfeasible objectives.
approach for this year. This is evident in the growth designs that it has charted
out for itself. No flashy targets, no flamboyant proclamations, no seemingly
unfeasible objectives.
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The country's second largest car maker aims to register a volume growth of
approximately 16 percent this calendar year. This is in tune with the industry’s
expected growth rate of 15-16 percent. From a purely statistical point of view,
this number is lower than the 20.8 percent growth rate that the automaker had
achieved in 2009.
approximately 16 percent this calendar year. This is in tune with the industry’s
expected growth rate of 15-16 percent. From a purely statistical point of view,
this number is lower than the 20.8 percent growth rate that the automaker had
achieved in 2009.
The growth that Hyundai plans to achieve will primarily be propelled by the
introduction of one renovated and one new model in the market, over the next
year. In line with this approach, the company recently launched a revamped
version of its mid-sized Verna Sedan. The advanced edition has been
moderately priced between Rs 6.56 and Rs 9.22 lakhs. The Verna Transform
as it is called, has been built on the original Verna’s technical features, but is
fortified with trendier exteriors and interiors.
introduction of one renovated and one new model in the market, over the next
year. In line with this approach, the company recently launched a revamped
version of its mid-sized Verna Sedan. The advanced edition has been
moderately priced between Rs 6.56 and Rs 9.22 lakhs. The Verna Transform
as it is called, has been built on the original Verna’s technical features, but is
fortified with trendier exteriors and interiors.
HMIL has in place two manufacturing facilities in Chennai, with and is capable
of rolling out six lakh units per year. Of these two manufacturing units, it’s the
one at Irungattukottai that has been responsible for the roll out of the Verna
Transform, with a total investment of Rs. 60 crore being pumped into the project.
Going ahead, HMIL plans to launch its sports utility vehicle Sante Fe in the
market. This release is planned for the end of the year, and will give wings to the
firm’s efforts to strengthen its product portfolio. The company is also planning to
expand its dealership outlets to 390 across the country by the end of this year.
Currently, the number of such outlets stands at 90.
of rolling out six lakh units per year. Of these two manufacturing units, it’s the
one at Irungattukottai that has been responsible for the roll out of the Verna
Transform, with a total investment of Rs. 60 crore being pumped into the project.
Going ahead, HMIL plans to launch its sports utility vehicle Sante Fe in the
market. This release is planned for the end of the year, and will give wings to the
firm’s efforts to strengthen its product portfolio. The company is also planning to
expand its dealership outlets to 390 across the country by the end of this year.
Currently, the number of such outlets stands at 90.
Category: Sectors
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